Advice for Budding Sports Writers

Professional sports dominate both the front and back pages of newspapers and major publications this summer. Plenty is going on with Euro 2024 already well underway. Germany is the host nation and invites 24 of Europe’s best teams for a four-week-long party, but will the locals win the trophy? England is the current favorite at the best sports betting sites after narrowly missing out last time. Gareth Southgate’s men lost in the final of Euro 2020 to Italy on penalties at Wembley. Will they go one better this summer?

As soccer fever sweeps the world, millions of sports fans follow the action from Euro 2024 on television and the best live-streaming apps. Soccer enthusiasts keep pace with the play at home alone or with friends and family. Others must watch on the go and use the latest live streams on their Android and iOS devices. 

Germany 2024 promises to be the most-watched European Championship in history thanks to improvements in live-streaming and smartphone technology. 

Keep pace with the results

Those unable to watch the action check the stats, results, breaking news, and highlights on their laptops and mobile devices. They trust the best soccer content creators to deliver previews, reactions, reviews, promotions, and more. Modern sports writers come in many forms, from soccer journalists reporting live from the media box at the stadium to copywriters crafting compelling reviews of betting apps and odds. We’re living in the age of technology that never sleeps, and if you can’t keep up, you’ll surely be left behind.

Who creates the content you encounter on your favorite sports platforms? In many cases, it’s people just like you. Sports lovers with a passion for soccer, a flair for writing, and a professional opinion on the breaking news. Have you ever considered a career in sports writing? It may seem like a dream job and, perhaps, a bridge too far. But that’s not the case, as sports journalism is no longer the closed shop it once was. You are potentially just a few smart moves away from securing your big break.

How do you start the ball rolling on your career as a sports writer? Our team of writers understands the business and is here to help. Keep reading as we share our expert advice on how to carve out a career as a respected and paid sports writer.Sports Writers


Consistent practice is crucial for honing your writing skills. Write regularly about sports, covering various topics such as game recaps, player profiles, opinion pieces, and analytical articles. The more you write, the better you’ll become.

Consider pursuing a degree in journalism, communications, or English. These programs can provide you with essential writing skills, knowledge of media ethics, and an understanding of how the sports industry operates.

Read articles by established sports writers to understand different styles and techniques. Pay attention to how they structure their stories, build narratives, and engage readers. Publications like ESPN, Sports Illustrated, and The Athletic are excellent sources.

Participate in writing workshops or courses, either in-person or online. These can provide valuable feedback on your work and help you improve your writing style and technique.

Gain expertise

To write effectively about sports, you need to have a deep understanding of the games, players, and strategies. Follow your favorite sports closely, watch games, and stay updated with the latest news and trends.

While having a broad knowledge of sports is beneficial, specializing in a particular sport or aspect of sports can set you apart. Whether it’s basketball, football, tennis, or sports analytics, becoming an expert in a niche can make you more attractive to potential employers.

Join sports forums, attend games, and participate in discussions with other sports fans. Doing so will expand your knowledge and help you understand your audience’s perspectives and interests.


One of the best ways to showcase your writing is by starting a blog. To demonstrate your expertise and writing style, regularly post articles on your chosen sports topics on platforms like WordPress or Medium.

In the beginning, consider writing for free for smaller publications, local newspapers, or online sports blogs. It can help you build your portfolio, gain experience, and establish a reputation in the industry.

Submit guest posts to established sports websites or blogs. It can help you reach a wider audience and add credibility to your portfolio. Always aim to provide high-quality, insightful content that showcases your knowledge and writing ability.

Having a professional website that includes your resume, writing samples, and contact information can make it easier for potential employers to find and evaluate your work. Ensure your website is well-organized, visually appealing, and easy to navigate.


Attend sports journalism conferences, workshops, and networking events. These gatherings provide opportunities to meet established sports writers, editors, and other industry professionals. Building relationships in the industry can lead to job opportunities and valuable mentorship.

Consider joining professional organizations such as the National Sports Media Association (NSMA) or the Associated Press Sports Editors (APSE). These organizations offer networking opportunities, resources, and support for sports writers.

Leverage social media platforms like Twitter, LinkedIn, and Instagram to connect with other sports writers, share your work, and stay updated with industry trends. Engage with your audience and industry influencers to build your online presence.


Internships are a great way to gain hands-on experience in sports writing. Many sports media companies offer internship programs that provide training and opportunities to work alongside professional sports writers. Apply for internships at newspapers, sports websites, and television stations.

Look for entry-level positions such as sports reporter, editorial assistant, or content writer. These roles can provide valuable experience and serve as a stepping stone to more advanced positions. Be prepared to start with smaller publications and work your way up.

Consider freelancing as a way to get your foot in the door. Many sports writers start as freelancers, contributing to various publications on a per-article basis. Freelancing allows you to build a diverse portfolio and gain experience while seeking full-time opportunities.

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